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12 questions to prep before your next interview.
The same checklist I run with C-suite clients before a TV appearance.
- The 3-question stress test for your key message
- How to anticipate the journalist's hardest question
- A bridging script you can rehearse out loud
- A pre-camera body checklist (used backstage at Bloomberg)
- The 2 things to do in the 60 seconds before "we're live"
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